Roxana SRL is the leader of beer and beverage distribution in Bistrita county. The company chose Senior Software’s ERP, SFA si Business Intelligence integrated systems to optimize the distribution channels and increase the sales volume.
“At the moment we work well with Senior Software’s systems and we are pleased, especially that we can manage the activity of both Roxana SRL subsidiaries in a unitary way and we have access in real time to information. All field orders arrive in the same database, so we can process them much faster. When it comes to the SFA solution, the main advantage is the low infrastructure costs, specific to the Android platform.”
said Mr. Vali Canpeanu, Sales Director of Roxana SRL.
Following the implementation, Roxana SRL has achieved the following advantages:
- Automated price calculation, directly on the sales documents according to the trade policies established with the clients: discounts, payment terms etc.
- Orders are taken with SFA Android system and sent to ERP for synchronization.
- Organized delivery activity: route planning, loading of the cars and generation of delivery documents through the “Auto Park” module of the ERP.
- Sales, purchases, costs by locations, cars or agents, etc., can be tracked via interactive analytics provided by SeniorVisualBI.