In the process of tracking the production plan, through customized reports from ERP we manage to save 2 hours/day with ease, any information being just a few seconds away. SFA gives us the great advantage of being a solution integrated with ERP. The integration of the solutions means real-time functionality and human errors in communication completely disappear. Our sales teams has fast access to everything about inventory, budgets. Everything happens in real-time, including sending orders.
We use the BI solutions in two direction, in the sales area and the financial area. We can track the effects of promotions which we launch and manage promotion budgets and see how much those budgets are used up. On the financial side, this have simplified incredibly much.